Institution identification signs

位于德克萨斯州医疗中心定义的边界内的每个Uthealth Houston建筑物都遵守TMC标牌指南。这些准则要求，我们的每座建筑物都遵守TMC标准，都有一个位于大楼附近的街道纪念碑塔架标志，识别TMC，家长机构和建筑物/学校名称。根据TMC制造标准，我们的徽标应以黑色为顶部。所有学校外围beplay，包括指定学校，都可以在没有完整的大学名称的徽标下列出（例如，牙科学院麦戈文医学院的Cizik护理学院）。

TMC vehicular directional signs and numbered entrance markers

The UTHealth Houston name should be listed accurately and clearly on all TMC wayfinding signage withUTHealth Houston在可能的情况下包含在名称中。如果符号上没有足够的物理空间来包括UTHealth Houston, the Office of Public Affairs should be consulted to explore alternatives. All TMC signage bearing the UTHealth Houston name or UTHealth Houston components’ name(s) should be updated and fabricated through the Office of Facilities, Planning, and Engineering, who will secure approval of the signage from the TMC.

Each exterior door to every UTHealth Houston building or area must be clearly branded and identified as part of the university. Decal signage can be fabricated in black vinyl or color-matched to University Orange and University Gray. The logo must appear at the top, followed by the school name and address. Approved university notices must appear in the footer area. This includes information about firearms and tobacco. Approved firearm and tobacco iconography must be used. State mandated firearms/campus carry information must be posted at every building entrance. Only approved graphics and typography, which can be obtained from the Office of Facilities, Planning, and Engineering, may be used.

Parking signs

Parking signs should be ordered and approved by Parking Services, Auxiliary Enterprises. Logo usage on parking signs also should be approved by the Office of Public Affairs. Only approved university typefaces should be used.

航天飞机停车标牌

All shuttle stop signage should clearly and accurately display the UTHealth Houston logo. Finishes and fabrication methods should be applied as consistently as possible. Shuttle stop signage must also comply with TMC standards.

Vehicle signage: campus shuttles, service fleet vehicles, mobile clinics

校园班车应清楚地用Uthealth Houston徽标贴上标签，并遵守color,泰pography和图像标准。包装图形必须遵守所有商标standards. When mobilized as part of the university external marketing campaign, shuttle wraps must be approved by the Office of the President. All other wrapped vehicles must be approved in advance by the Office of Public Affairs. Service fleet vehicles should prominently display the UTHealth Houston logo on the non-windowed area of the driver and passenger side doors. The orange/gray logo may be used on white vehicles. UTHealth Houston vehicles in other colors should utilize appropriate logo color options.

The interior door decal standard is consistent among all the UTHealth Houston wayfinding systems and is modeled after the exterior wayfinding door decal standard. Department door decals can be all black, frosted/etched, or two-color (University Orange and University Gray). The logo should appear at the top with department or office name and suite number listed below in Adobe Garamond. No other sign, plaque, or information should appear or be posted on any type of interior facility door.

Room and area identifiers vary from building to building, but still incorporate UTHealth Houstoncolorand泰pographystandards. They are customized to the look and established architectural style of each facility, and applied consistently throughout each building. Each room identifier has paper inserts that can be easily updated. Inserts should always be created using approved UTHealth Houston字体.

洗手间的标志在所有Uthealth休斯顿寻路系统中都是一致的，应该符合ADA。洗手间的肖像画基于国际认可的图标。

Facility directories, interior directional signs, nursing mothers’ rooms, and floor plan identification signs should be consistent with UTHealth Houstoncolorand泰pography标准，应遵守ADA合规标准。

Digital signage includes monitors, Axis TV, digital installations, digital directory and wayfinding signage, and scrolling marquees.

For clear, consistent communication across the campus, all digital signage must comply with UTHealth Houstonvisual brand standards. Messaging must comply with社论标准，并需要公共事务办公室和/或总统办公室以及院长/通讯办公室办公室的批准。

Any custom slides (e.g., for a UTHealth Houston event, industry conference, governmental announcement, etc.), must be approved by the school’s office of the dean/office of communications, or by the Office of Public Affairs for university-level communications.

All emergency communication signage is part of a consistent internal emergency communications plan implemented in each UTHealth Houston facility.

促销标志通常在休斯顿的Uthealth设施和UTHealth活动中使用，以促进竞选，计划，活动或休斯顿的Uthealth Brand/声誉。所有促销标牌必须符合Uthealth Houston品牌标准. For more information and guidance, please contact the公共事务办公室.

类型s of promotional signage

• Pop-up/retractable banners
• Stage banners
• Exterior building banners
• Campus engagement/light pole banners
• Event wayfinding/parking signage
• 步进和重复的横幅
• Posters and flyers

安装了捐助者认可标牌，以表彰支持Uthealth Houston Mission地区的慷慨慈善家。必须在开发办公室的方向和投入下创建捐助者标牌。关键的投入和指导应从设施，计划和工程，学校/部门通讯办公室，管理服务董事和合同标牌供应商的办公室获得。所有捐助者识别标牌均应符合视觉标识，标牌和编辑标准。仅使用与捐赠者和资助区域相关的主要品牌颜色，字体和图像。捐助者的认可标牌必须由公共事务办公室进行审查和批准。

捐助者识别标牌的类型

• Plaques – room, clinic, operatory, area
• Plaques – endowment holders
• Memorial signage
• 致敬标牌（对于指定学校，中心，机构）外围beplay
• Fundraising campaign donor walls
• 捐赠墙

Each type of donor signage installed is dependent on a ladder system of factors that include the amount of the gift, the type of gift/what was funded, who the donor(s) is/are, the type of donor, and the purpose of the gift. Contact the Office of Development for more information on when signage is developed as part of the Stewardship program.